Nowadays every company is using sustainable packaging solutions that are lightweight and made of biodegradable materials. These measures are adopted to protect the environment and animals from harmful substances that can risk their lives. Materials like plastic take a lot of time to decompose.
Hence, packaging solutions are increasingly providing a variety of options to deliver your products safely. In this article, we will get insights into the ways to determine if your packaging solution is sustainable.
What is sustainable packaging?
Sustainable packaging is a method used for delivering products to consumers. It ensures less impact on nature by using biodegradable materials in packing products. Usually, people throw away the outer box of the product. It can be harmful to the environment if it is made of non-biodegradable materials. A company must adopt innovative options in packing their products considering no harm to the environment.
How to identify sustainable packaging solutions?
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Recyclable packaging
Nowadays, almost every company is using recyclable materials. An environment-friendly packaging solution ensures that the company has adopted sustainable means to deliver its products. Corrugated boxes can be recycled easily and are strong enough to deliver any product with safety.
Adopt a sustainable packaging solution to ensure that your company is using cardboard boxes made of biodegradable materials. Every company uses recycled logos on their packaging materials that can be recycled easily after use. Ensure that your products reach out to your customers easily.
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Light-weight packaging
Saving natural resources has always been the priority for every business. Companies must use light-weighted materials to ensure sustainable packaging solutions. There are different types of materials used in packaging that are lightweight and durable enough to deliver products safely at home.
Lightweight boxes reduce the overall weight of the product and it becomes easier to move them from one place to another. Using lightweight boxes avoids wastage of products and you can also reduce the overall packaging cost and deliver products at a much cheaper price.
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Inks and dyes
Plastic and cardboard boxes can be recycled into new packaging materials. Inks and dyes create a huge impact in implementing eco-friendly packing solutions. You must ensure that the inks and dyes used to label things outside the box must be done with selective ink that can be removed easily.
Using inks and dyes that are suitable for the recycling process ensures a smooth recycling process. There are a few types of ink that might discolor the materials. It might lead to complete wastage of the process hence use a special type of ink used for packaging your boxes. The materials must be tested before recycling.
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Reusable boxes and containers
Sustainable packaging solution also includes reusable cardboard boxes and plastic containers that can be used again to deliver the products. If you cannot deliver the products in recyclable containers then you must use reusable packaging options.
Reusable containers are also cost-effective and ensure durability. It reduces wastage of materials and provides complete safety to the products. It can hold large quantities and is ideal for shipping heavy and fragile products.
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Biodegradable materials
The use of biodegradable materials as a sustainable packaging solution takes less energy to produce. It is one of the most efficient means of delivering the products to your customers without worrying about any damage during transit. They are made from renewable resources and can be recycled or composted.
Most businesses use bioplastic which is made from plants that are widely used in food packaging and keep the edibles fresh for a longer period. Plastic biodegradable materials made from plants are easy to recycle and help companies to maintain sustainable packaging.
Benefits of sustainable packaging solutions
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Protects the environment and consume less energy
The most important benefit of sustainability in packaging products is to conserve nature, protect the environment and less consumption of energy. These materials take less energy to manufacture and can be recycled easily without causing any harm to the environment.
Bioplastic and biodegradable bubble wrap are widely used in many factories to maintain sustainability. These are ethically sourced from trees and can be recycled or reused again. Corrugated boxes are easy to recycle and guarantee the complete safety of the product while in transit.
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Increase brand loyalty and customer outreach
Every business must aim for increasing its brand loyalty and customer outreach in any way possible. Using sustainable packaging solutions you can increase brand loyalty and customer outreach by showing concern towards the environment.
Everyone is concerned about the degrading environment and if the company is adopting measures to protect the environment it automatically boosts customer loyalty and attracts new customers. This also boosts the total sales helping companies to make more profits and motivating them to continue using environmentally friendly packaging.
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Shipping costs are minimal
Another major benefit of sustainable packaging is that shipping costs are minimal. Biodegradable materials are usually lightweight and don’t cost much when shipping the products to your customers. Also, smaller boxes and containers are more convenient to deliver.
Try to adjust your product into smaller boxes that will allow you to reduce overall cost while shipping products. Adopting eco-friendly strategies also allows companies to charge a lesser delivery fee from their customers. Ensure that your company is following all the measures to adopt sustainability.
The Bottom-line
The environment is degrading day by day. People must take measures to conserve the environment. By adopting eco-friendly and sustainable packaging solutions companies can contribute to protecting the environment. These are the few ways that will help you to know if your packaging solutions are sustainable. This will also increase brand loyalty and your concern towards the environment that can drive up sales and profit for your company.
